Digital Marketing Course (London Campus)
Accommodation options are available for this course
The Digital Marketing Course at Bayswater London Campus is designed to equip students with the practical skills and industry knowledge needed to succeed in today’s fast-changing digital landscape. Accredited by the Digital Marketing Institute, this intensive programme combines expert-led instruction, hands-on learning, and real-world industry insights to help students build confidence in modern digital marketing practices.
The course explores key areas of digital marketing, including content creation, social media, SEO, paid advertising, analytics, and digital strategy, while also introducing learners to the growing role of artificial intelligence in marketing. Through workshops, collaborative projects, guest lectures, and company visits, students gain practical experience and develop skills that can be applied across a wide range of industries and career paths.
Designed for aspiring marketers, recent graduates, business owners, influencers, and career changers, the programme provides a strong foundation in digital marketing and prepares learners for further professional development. Students who complete the course receive the Bayswater Digital Marketing Certificate accredited by the Digital Marketing Institute and gain access to valuable professional learning resources.
Why Study at Bayswater?
Bayswater is a leading provider of experiential education for Generation Z, offering future-focused courses that combine practical learning, global perspectives, and industry-relevant skills.
- Accredited Digital Marketing qualification
- Industry-focused learning with practical workshops
- Guest lectures and company visits
- Small class sizes and personalised support
- Study in the heart of London
Course Breakdown
- Digital Marketing in the Era of AI
- Content Marketing
- Social Media Marketing
- Email Marketing
- Paid Search (PPC) and Display Advertising
- Search Engine Optimisation (SEO)
- Website Optimisation and eCommerce
- Google Analytics (GA4)
- Digital Marketing Strategy
Key Information
- Minimum age requirement: 18
- Minimum language level: B1+
- Class size: average 9 students, maximum 15
- Accreditation: Digital Marketing Institute (DMI)
- Format: on-site classes
- Location: London, United Kingdom
Course Details
- Start dates: 1 June, 6 July, 3 August, 7 September, 5 October, 2 November
- Course duration: 4 weeks
- Weekly intensity: 15 hours a week
- Schedule: Monday to Friday, 2:10 PM – 5:30 PM
What Will You Learn?
- Understand key digital marketing channels and strategies
- Apply AI tools and modern marketing techniques effectively
- Create and manage digital marketing campaigns
- Analyse marketing performance using analytics tools
- Develop practical skills for careers in digital marketing
- Build confidence using industry-standard digital platforms
School accommodation
Homestay
- Homestay Single Room
- Bed Type: Single
- Occupancy: Single Occupancy
- Important information: Minimum age is 16. Arrival and departure days: Sunday to Saturday.
Homestay
- Homestay Twin Room
- Bed Type: Two Single
- Occupancy: Double Occupancy
- Important information: Twin rooms are only available for two people traveling together. Minimum age is 16. Arrival and departure days: Sunday to Saturday.
Chapter Student Accommodation
- Chapter Standard Single Studio
- Bed Type: Double
- Occupancy: Single Occupancy
- Important information: Minimum age is 18. Arrival and departure days: Sunday to Saturday.
Paddington Citi View Residence
- Paddington Citi View Premium Single Studio
- Bed Type: Double
- Occupancy: Single Occupancy
- Important information: Minimum age is 18. Arrival and departure days: Sunday to Saturday.
Transfer
Heathrow airport transfer
London City airport transfer
Luton airport transfer
Gatwick airport transfer
Stansted airport transfer
St. Pancras International station transfer
Where will you be?
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