Digital Marketing Course (Toronto Campus)
Accommodation options are available for this course
The Digital Marketing Course at Bayswater Toronto Campus is designed to equip students with the practical skills and industry knowledge needed to succeed in today’s fast-changing digital landscape. Accredited by the Digital Marketing Institute, this intensive programme combines expert-led instruction, hands-on learning, and real-world industry insights to help students build confidence in modern digital marketing practices.
The course explores key areas of digital marketing, including content creation, social media, SEO, paid advertising, analytics, and digital strategy, while also introducing learners to the growing role of artificial intelligence in marketing. Through workshops, collaborative projects, guest lectures, and company visits, students gain practical experience and develop skills that can be applied across a wide range of industries and career paths.
Designed for aspiring marketers, recent graduates, business owners, influencers, and career changers, the programme provides a strong foundation in digital marketing and prepares learners for further professional development. Students who complete the course receive the Bayswater Digital Marketing Certificate accredited by the Digital Marketing Institute and gain access to valuable professional learning resources.
Why Study at Bayswater?
Bayswater is a leading provider of experiential education for Generation Z, offering future-focused courses that combine practical learning, global perspectives, and industry-relevant skills.
- Accredited Digital Marketing qualification
- Industry-focused learning with practical workshops
- Guest lectures and company visits
- Small class sizes and personalised support
Course Breakdown
- Digital Marketing in the Era of AI
- Content Marketing
- Social Media Marketing
- Email Marketing
- Paid Search (PPC) and Display Advertising
- Search Engine Optimisation (SEO)
- Website Optimisation and eCommerce
- Google Analytics (GA4)
- Digital Marketing Strategy
Key Information
- Minimum age requirement: 18
- Minimum language level: B1+
- Class size: average 8 students, maximum 16
- Format: on-site classes
- Location: Toronto, Canada
Course Details
- Start dates: 9 February, 1 June, 24 August
- Course duration: 4 weeks
- Weekly intensity: 15 hours a week
- Schedule: Monday to Friday, 9:00 AM – 12:15 PM
What Will You Learn?
- Understand key digital marketing channels and strategies
- Apply AI tools and modern marketing techniques effectively
- Create and manage digital marketing campaigns
- Analyse marketing performance using analytics tools
- Develop practical skills for careers in digital marketing
- Build confidence using industry-standard digital platforms
School accommodation
Homestay
- Single Room with Shared Bathroom at Homestay, Toronto
- Bed Type: Double
- Occupancy: Single Occupancy
- Important information: Minimum age is 16. Arrival: Sunday, departure: Saturday. Students under 18 in a homestay must book at least Half Board, a return transfer and provide a parental consent form
Dream House Residence
- Dream House Standard Single Room with Private Bathroom
- Bed Type: Double
- Occupancy: Single Occupancy
- Important information: Minimum age is 18. Arrival and departure days are from Sunday to Saturday. Minimum stay - 4 weeks.
Casa Residence
- Casa Standard Single Room with Private Bathroom
- Bed Type: Double
- Occupancy: Single Occupancy
- Important information: Minimum age is 18. Arrival and departure days are from Sunday to Saturday. Minimum stay - 4 weeks.
Dream House Residence
- Dream House Standard Single Room with Shared Bathroom
- Bed Type: Double
- Occupancy: Single Occupancy
- Important information: Minimum age is 18. Arrival and departure days are from Sunday to Saturday. Minimum stay - 4 weeks.
Casa Residence
- Casa Standard Single Room with Shared Bathroom
- Bed Type: Double
- Occupancy: Single Occupancy
- Important information: Minimum age is 18. Arrival and departure days are from Sunday to Saturday. Minimum stay - 4 weeks.
Transfer
Toronto Pearson International Airport Transfer
Where will you be?
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