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Digital Marketing Course (Liverpool Campus)

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Liverpool
Age 18+

Accommodation options are available for this course

The Digital Marketing Course at Bayswater Liverpool Campus is designed to equip students with the practical skills and industry knowledge needed to succeed in today’s fast-changing digital landscape. Accredited by the Digital Marketing Institute, this intensive programme combines expert-led instruction, hands-on learning, and real-world industry insights to help students build confidence in modern digital marketing practices.

The course explores key areas of digital marketing, including content creation, social media, SEO, paid advertising, analytics, and digital strategy, while also introducing learners to the growing role of artificial intelligence in marketing. Through workshops, collaborative projects, guest lectures, and company visits, students gain practical experience and develop skills that can be applied across a wide range of industries and career paths.

Designed for aspiring marketers, recent graduates, business owners, influencers, and career changers, the programme provides a strong foundation in digital marketing and prepares learners for further professional development. Students who complete the course receive the Bayswater Digital Marketing Certificate accredited by the Digital Marketing Institute and gain access to valuable professional learning resources.

Why Study at Bayswater?

Bayswater is a leading provider of experiential education for Generation Z, offering future-focused courses that combine practical learning, global perspectives, and industry-relevant skills.

  • Accredited Digital Marketing qualification
  • Industry-focused learning with practical workshops
  • Guest lectures and company visits
  • Small class sizes and personalised support
  • Study in the heart of Liverpool

Course Breakdown

  • Digital Marketing in the Era of AI
  • Content Marketing
  • Social Media Marketing
  • Email Marketing
  • Paid Search (PPC) and Display Advertising
  • Search Engine Optimisation (SEO)
  • Website Optimisation and eCommerce
  • Google Analytics (GA4)
  • Digital Marketing Strategy

Key Information

  • Minimum age requirement: 18
  • Minimum language level: B1+
  • Class size: average 9 students, maximum 15
  • Accreditation: Digital Marketing Institute (DMI)
  • Format: on-site classes
  • Location: Liverpool, United Kingdom

Course Details

  • Start dates: 2 Feb, 7 Apr, 1 Jun, 3 Aug, 5 Oct
  • Course duration: 4 weeks
  • Weekly intensity: 15 hours a week
  • Schedule: Monday to Friday, 2:10 PM – 5:30 PM

What Will You Learn?

  • Understand key digital marketing channels and strategies
  • Apply AI tools and modern marketing techniques effectively
  • Create and manage digital marketing campaigns
  • Analyse marketing performance using analytics tools
  • Develop practical skills for careers in digital marketing
  • Build confidence using industry-standard digital platforms
English

Language of instruction

B1+

Required level

15

Group

4 weeks

Duration of study

15 hours

Course

Gallery

Digital Marketing Course (Liverpool Campus)
Digital Marketing Course (Liverpool Campus)
Digital Marketing Course (Liverpool Campus)
Digital Marketing Course (Liverpool Campus)
Digital Marketing Course (Liverpool Campus)
Digital Marketing Course (Liverpool Campus)
Digital Marketing Course (Liverpool Campus)
Digital Marketing Course (Liverpool Campus)

School accommodation

Homestay

  • Single Room with Shared Bathroom at Homestay, Liverpool
  • Bed Type: Single
  • Occupancy: Single Occupancy
  • Important information: Minimum age is 16. Arrival: Sunday, departure: Saturday. Students under 18 in a homestay must book at least Half Board, a return transfer and provide a parental consent form.
$273.00
Week
Single room in a welcoming homestay with shared bathroom and a comfortable study space. Located in suburban areas with convenient public transport, typically 30–60 minutes from school. Half board plan includes internet, storage space, weekly laundry access, breakfast and evening meals. Additional supplements: Under 18 supplement £20 per week. Dietary supplement £35 per week. Private Bathroom £45 per week. Summer Supplement (21 June - 22 August) £30 per week. Christmas Supplement (20 December - 27 December) £50 per week.

Byrom Point Residence

  • Byrom Point Standard Single En-Suite Room
  • Bed Type: Double
  • Occupancy: Single Occupancy
  • Important information: Minimum age is 18. Arrival and departure days are from Sunday to Saturday.
$239.00
Week
Modern en-suite single room at Byrom Point, located in the heart of Liverpool just a 15-minute walk from Bayswater. Includes a shared kitchen and living space, super-fast Wi-Fi, study and social areas, gym, and 24-hour on-site security. Self-catering accommodation with a small double bed, desk, wardrobe, and private bathroom.

Prospect Point Residence

  • Prospect Point Standard Single En-Suite Room
  • Bed Type: Single
  • Occupancy: Single Occupancy
  • Important information: Minimum age is 18. Arrival and departure days are from Sunday to Saturday.
$239.00
Week
Modern en-suite single room at Prospect Point, a quieter and recently refurbished student residence located around 20 minutes’ walk from Bayswater. Includes super-fast Wi-Fi, common and games rooms, shared kitchen facilities, and 24-hour on-site security. Self-catering accommodation with a single bed, desk, chair, and wardrobe.

Europa Liverpool Residence

  • Europa Liverpool Standard Single En-Suite Room
  • Bed Type: Single
  • Occupancy: Single Occupancy
  • Important information: Minimum age is 18. Arrival and departure days are from Sunday to Saturday.
$239.00
Week
Modern en-suite single room at Europa Liverpool, located in a convenient area with easy access to local amenities and around 20–25 minutes’ walk from Bayswater. Includes super-fast Wi-Fi, study spaces, social areas, and a shared kitchen. Self-catering accommodation with a single bed, desk, wardrobe, and private bathroom.

Calico Residence

  • Calico Premium Single En-Suite Room
  • Bed Type: Double
  • Occupancy: Single Occupancy
  • Important information: Minimum age is 18. Arrival and departure days are from Sunday to Saturday.
$280.00
Week
Modern premium en-suite single room at Calico Residence, located in central Liverpool just 15 minutes’ walk from Bayswater. Includes a shared kitchen, super-fast Wi-Fi, Sky Lounge, quiet study areas, games pods, gym, and cinema room, with 24-hour security. Self-catering accommodation with a small double bed, desk, wardrobe, and private bathroom.

Benson Yard Residence

  • Benson Yard Premium Single En-Suite Room
  • Bed Type: Double
  • Occupancy: Single Occupancy
  • Important information: Minimum age is 18. Arrival and departure days are from Sunday to Saturday.
$280.00
Week
Modern premium en-suite single room at Benson Yard, located in the heart of Liverpool just 11 minutes’ walk from Bayswater. Includes a shared kitchen, super-fast Wi-Fi, two student lounges, private study areas, gym, cinema, and outdoor courtyard. Self-catering accommodation with a small double bed, desk, wardrobe, and private bathroom.

One Islington Plaza Residence

  • One Islington Plaza Premium Single En-Suite Room
  • Bed Type: Double
  • Occupancy: Single Occupancy
  • Important information: Minimum age is 18. Arrival and departure days are from Sunday to Saturday.
$280.00
Week
Modern premium en-suite single room at One Islington Plaza, located close to Liverpool city centre and around 22 minutes’ walk from Bayswater. Includes a shared kitchen, super-fast Wi-Fi, Sky Lounge, quiet study areas, social spaces, gym, and 24-hour security. Self-catering accommodation with a small double bed, desk, wardrobe, and private bathroom.

Vista Square Residence

  • Vista Square Premium Studio
  • Bed Type: Double
  • Occupancy: Single Occupancy
  • Important information: Minimum age is 18. Arrival and departure days are from Sunday to Saturday.
$362.00
Week
Modern premium studio at Vista Square, located in central Liverpool just 15 minutes’ walk from Bayswater. Includes a private bathroom and kitchenette, super-fast Wi-Fi, study and social spaces, gym, sauna, yoga room, karaoke room, Sky Lounge, and mini cinema. Self-catering accommodation with a small double bed, desk, wardrobe, and private bathroom.

Transfer

Liverpool John Lennon Airport Transfer

Private airport transfer from Liverpool John Lennon Airport to accommodation for 1–2 passengers with up to 3 bags included. A comfortable and direct service ensuring easy arrival and departure between...
$96.00
For the service
Private airport transfer from Liverpool John Lennon Airport to accommodation for 1–2 passengers with up to 3 bags included. A comfortable and direct service ensuring easy arrival and departure between the airport and your destination.

Manchester Airport Transfer

Private airport transfer from Manchester Airport to accommodation for 1–2 passengers with up to 3 bags included. A comfortable and direct service ensuring easy arrival and departure between the airpor...
$164.00
For the service
Private airport transfer from Manchester Airport to accommodation for 1–2 passengers with up to 3 bags included. A comfortable and direct service ensuring easy arrival and departure between the airport and your destination.

London Airports Transfer

Private airport transfer from London airports to accommodation for 1–2 passengers with up to 3 bags included. A comfortable and direct service ensuring easy arrival and departure between the airport a...
$717.00
For the service
Private airport transfer from London airports to accommodation for 1–2 passengers with up to 3 bags included. A comfortable and direct service ensuring easy arrival and departure between the airport and your destination.

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